{"id":19882,"date":"2023-09-04T12:24:00","date_gmt":"2023-09-04T10:24:00","guid":{"rendered":"https:\/\/new.thinktopaz.cz\/?p=19882"},"modified":"2024-05-02T17:00:24","modified_gmt":"2024-05-02T15:00:24","slug":"skoleni-jak-na-site","status":"publish","type":"post","link":"https:\/\/new.thinktopaz.cz\/en\/2023\/09\/04\/skoleni-jak-na-site\/","title":{"rendered":"\u0160kolen\u00ed \u201eJak na s\u00edt\u011b\u201c"},"content":{"rendered":"<p>Prvn\u00ed z\u00e1\u0159ijov\u00fd den jsme pro komunika\u010dn\u00ed experty TOP 09 uspo\u0159\u00e1dali celodenn\u00ed \u0161kolen\u00ed \u201eJak na s\u00edt\u011b\u201c, kter\u00e9 vedla zn\u00e1m\u00e1 marketingov\u00e1 konzultantka Eli\u0161ka Vyhn\u00e1nkov\u00e1. Probrali jsme specifika r\u016fzn\u00fdch platforem a zp\u016fsoby, jak tvo\u0159it zaj\u00edmav\u00fd a poutav\u00fd obsah. Soci\u00e1ln\u00ed s\u00edt\u011b zast\u00e1vaj\u00ed v komunikaci \u010d\u00edm d\u00e1l v\u00fdznamn\u011bj\u0161\u00ed roli, uv\u011bdomujeme si proto, \u017ee je d\u016fle\u017eit\u00e9 s nimi um\u011bt pracovat. \u0160kolen\u00ed bylo nabit\u00e9 informacemi i praktick\u00fdmi tipy a \u00fa\u010dastn\u00edci m\u011bli v jeho pr\u016fb\u011bhu mo\u017enost se aktivn\u011b zapojit se sv\u00fdmi ot\u00e1zkami a vlastn\u00edmi zku\u0161enostmi. T\u011b\u0161\u00edme se na to, \u017ee na\u0161i kraj\u0161t\u00ed mana\u017ee\u0159i a dal\u0161\u00ed kolegov\u00e9 vyu\u017eij\u00ed nov\u011b nabit\u00e9 znalosti k dal\u0161\u00edmu zkvalitn\u011bn\u00ed komunikace.<\/p>\n\n\n\n<p>Jsme r\u00e1di, \u017ee jsme toto \u0161kolen\u00ed mohli uspo\u0159\u00e1dat za podpory Konrad-Adenauer-Stiftung.<br><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"19887\" src=\"https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/20230901_093919-1024x684-2.jpg\" alt=\"\" class=\"wp-image-19887\" srcset=\"https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/20230901_093919-1024x684-2.jpg 1024w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/20230901_093919-1024x684-2-300x200.jpg 300w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/20230901_093919-1024x684-2-768x513.jpg 768w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/20230901_093919-1024x684-2-18x12.jpg 18w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/20230901_093919-1024x684-2-600x401.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"19888\" src=\"https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0004-1024x684-2.jpg\" alt=\"\" class=\"wp-image-19888\" srcset=\"https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0004-1024x684-2.jpg 1024w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0004-1024x684-2-300x200.jpg 300w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0004-1024x684-2-768x513.jpg 768w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0004-1024x684-2-18x12.jpg 18w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0004-1024x684-2-600x401.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"19889\" src=\"https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0009-1024x684-2.jpg\" alt=\"\" class=\"wp-image-19889\" srcset=\"https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0009-1024x684-2.jpg 1024w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0009-1024x684-2-300x200.jpg 300w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0009-1024x684-2-768x513.jpg 768w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0009-1024x684-2-18x12.jpg 18w, https:\/\/new.thinktopaz.cz\/wp-content\/uploads\/2024\/01\/IMG-20230904-WA0009-1024x684-2-600x401.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>","protected":false},"excerpt":{"rendered":"<p>Prvn\u00ed z\u00e1\u0159ijov\u00fd den jsme pro komunika\u010dn\u00ed experty TOP 09 uspo\u0159\u00e1dali celodenn\u00ed \u0161kolen\u00ed \u201eJak na s\u00edt\u011b\u201c, kter\u00e9 vedla zn\u00e1m\u00e1 marketingov\u00e1 konzultantka Eli\u0161ka Vyhn\u00e1nkov\u00e1. Probrali jsme specifika r\u016fzn\u00fdch platforem a zp\u016fsoby, jak tvo\u0159it zaj\u00edmav\u00fd a poutav\u00fd obsah. Soci\u00e1ln\u00ed s\u00edt\u011b zast\u00e1vaj\u00ed v komunikaci \u010d\u00edm d\u00e1l v\u00fdznamn\u011bj\u0161\u00ed roli, uv\u011bdomujeme si proto, \u017ee je d\u016fle\u017eit\u00e9 s nimi um\u011bt pracovat. \u0160kolen\u00ed [&hellip;]<\/p>","protected":false},"author":6,"featured_media":19883,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,57],"tags":[],"class_list":["post-19882","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktuality","category-vzdelavani-a-seminare"],"_links":{"self":[{"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/posts\/19882","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/comments?post=19882"}],"version-history":[{"count":1,"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/posts\/19882\/revisions"}],"predecessor-version":[{"id":19890,"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/posts\/19882\/revisions\/19890"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/media\/19883"}],"wp:attachment":[{"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/media?parent=19882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/categories?post=19882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.thinktopaz.cz\/en\/wp-json\/wp\/v2\/tags?post=19882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}